- Well, it looks like Mashable truly has taken the crown of social media/web 2.0 blog king. Google has given Mashable their own personal ads to promote Google Buzz for a hefty profit, while TechCrunch (seen below), gives up real estate to acquire users of Google’s seemingly hot new Friendfeed app. This is one of the few or only times I have ever seen Google create personal ads, cross-promoting a brand to increase adoption of new products. Have you ever seen this before? Google must have seen huge value in the manila colored banner that both Mashable and TechCrunch have become so accustomed to using for promoting new content or trending topics throughout their site. The difference is, Mashable got their banner back and is profiting from sending their users to follow them on a service which undoubtedly is helping build their brand.
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European And Silicon Valley Culture Clashes Hit The Mainstage
by Jason Wilk on December 13, 2008
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