Posts tagged as:

newspaper

Yahoo Expands Its Newspaper Partners

by Jason Wilk on March 9, 2009

  • Yahoo announced a partnership today with The Boston Globe and the St. Petersburg Times, in an effort to grow its business of monetizing the print industry. Yahoo focuses on helping newspapers get more traffic to their Websites by doing things like showing article headlines from partner newspapers across Yahoo-owned properties. Last year alone, Yahoo helped drive 150 million click-throughs to news partners. Yahoo now represents 38 media companies, totaling 793 newspapers, up from 635 newspaper partners a year ago.
  • Others ways Yahoo is making money from the newspapers is from it’s job site, HotJobs, which is being used by 600 of those newspaper Webistes. Yahoo also helps 120 of the newspapers with online ad management, through its Apt ad management system, which allows the newspapers to tap into Yahoo’s advertising inventory when they cannot sell the the inventory themselves. Although newspapers are a dying breed, this is at least some good news coming out of Yahoo. Keep churning out those positive stories Bartz, your investors need some good news.

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Notepaper Sized Kindle. Worst Rumor Of The Year

by Jason Wilk on February 27, 2009

Kindle-3-image

  • Just as Hearst released there plans to release a notepaper sized e-reader today, rumors of a competing Kindle 3 have been leaked from inside Amazon says FastCompany. Even though the Kindle 2 has just been released, there are still complaints that the screen is “still relatively tiny, there’s no touch-screen function and stylistically it’s still somewhat of a mess with about 30% of its top surface dedicated not to its primary function as an e-book visualizer, but for a keyboard”
  • Just like the Hearst model, the Kindle 3 is also said to have a notepaper-sized screen, better for viewing magazine and newspaper-style content, plus room for advertisers. As I said in my last post, the only chance a large screen e-reader has is if it finds its way onto every-one’s coffee table and is loaded up with the latest papers from around the country when I turn it on. But will that succeed? The price point will be a major factor, as competing low-priced laptops and netbooks along with the upcoming tablet computers offer more than just reading capabilities. Example: I sleep with my laptop 5 feet away from me when I sleep. As soon as I wake up I can take care of email, blogging and of course, reading the news. It will take something special for me to want to reach over for an e-reader with limited functions as my morning replacement. Also consider the fact that a 6-inch Kindle is ultra-portable and can fit in my laptop bag. A notepaper sized product will have to find it’s own ride as I don’t have room for it, not to mention anything I can do on my e-paper, I can get done and more on my laptop. I think Bezos, Amazon’s CEO is smart enough to consider these major factors, and will steer clear of the large screen devices. Trying to find a new device for the news is just not practical. It is widely known that Amazon is working with schools to find a solution to digital text-books, which is about the only thing a large screen makes sense for.
  • I think a large Kindle for newspapers is a terrible rumor at best.

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