newsletters

• Email newsletter advertisements are often poorly targeted or are blocked by email filtering.
• Through private collection of demographic info of the newsletterati AdRocket can place values on keywords.
• Their current focus (or at least what they emphasized in their presentation) is top level newsletters (CNET, PerezHilton, etc.) when it should be small newsletters.

Are Email newsletters on the way out or can AdRocket still catch the money train?

Made tiny from: TechCrunch50 Conference

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