google adwords

• Online publishers and advertisers are preparing for an update to the Google Adwords algorithm sometime in the next few days.
• The AdWords Quality Score, determiner of ad order for set keyword, will factor in landing page quality less than before and will also update the Quality Score in real-time.
• Additionally, unpopular keywords that were previously withheld (”inactive for search”) are now fair game. Caveat emptor, scrap hunters, what is cheap today may not be tomorrow.

Made tiny from: TechCrunch.com original post

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