Zoho Knocks King Benioff

SalesForce CEO Mark Benioff invited Zoho last month to take part in their AppExchange (now renamed Force.com) ecosystem.
Although Zoho has a CRM offering of their own, Benioff still thought that certain aspects of Zoho could work well inside SalesForce.
Benioff later retracted his statement and said he could not include them after Zoho hired engineers to initiate the integration.
Benioff, feeling bad, said that instead he would prefer to acquire them as a consulation.
Zoho declined and since that day (according to Zoho), SalesForce has been discouraging people from Zoho, specificaly telling them that they cannot extract their data and throw it into Zoho until their contract is over.
It will be interesting to see how King Benioff responds to the accusations. Stay tuned.