tinyQUARTER: Apple Appears To Be Unaffected By Current Financial Scene

Apple released it’s 2008 Q4 earnings today, the best quarter in Apple’s history.
Apple boasted $7.9 Billion in revenue, with profits of $1.14 Billion.
6.9 million iPhones were sold within the quarter (compared to 6.1 million first generation iPhones sold in total *although first gens were only available in the US). Apple set out to sell 10 million iPhones in 2008, they’ve now achieved this goal.
Mac sales are up 21% as compared to a year ago, shipping 2.6 million units
Sold 11 million iPods, up 8% from last year’s sales.
Steve Jobs says,”“We don’t yet know how this economic downturn will affect Apple. But we’re armed with the strongest product line in our history, the most talented employees and the best customers in our industry. And $25 billion of cash safely in the bank with zero debt.”

Anyone care to play the devil’s advocate and share what about this economy will affect Apple negatively?

Frank

I wonder how their recent price decreases will affect business. I was in an Apple Store the other day; while the Mall itself was empty, the Apple store was jammed!

glu

let's not focus on circumstantial apple store eyewitness accounts. Rather, lets consider whether iPods, iPhones, etc. are luxury items or objects of necessity.

david

....necessity. the 3G, however....terribly rushed product...definitely the worst I've ever seen come out of Apple as far as customer satisfaction goes. That being said, even the best make mistakes from time to time, so unabashedly....still a necessity.