In A Financial Crisis, Fire Your Marketing Team: AdBrite Lays Off 40% Of Staff | tiny
by Jason Wilk on October 16, 2008
- Sequoia backed, AdBrite, is laying off 40 employees or 40% of total staff.
- AdBrite’s CEO, Iggy Fanlo, had success through the last internet downturn when he fired 200 of 300 people at Shopping.com to get the company profitable and off to a $620M acquisition in 2005
- Adbrite is a top five advertising network, which serves 1.3B ad impressions a day across its 70,000 publishers.
- This is the perfect kind of company that can weather the storm by getting rid of a bunch of employees, especially a marketing exec.
- Last year they had revenues of $32M and this year they are on pace to beat that.
TC
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