FatTail Raises Fat Cash Round For Ad Inventory Management

by Jason Wilk on October 15, 2008

  • FatTail is the trusted adviser for over 500 websites to manage their ad inventory.
  • Their technology tells web publishers which ads and ad networks, in what combination, will give them the most ad dollars.
  • Their customers already include WebMD, Bloomberg, Orbitz and many more.
  • Today they announce their $3.5M Series A from Velocity Interactive Group, Ted Meisel (the former CEO of Overture and president of Yahoo Search Marketing) and others.

TC

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