MySpace Launches MyAds Tonight, Thinks It Will Be A Major Cash Source. Will It?

MySpace launched MyAds tonight, a new self serve ad platform that lets anyone serve an ad throughout the MySpace network.
Users can choose between uploading a 728×90 or 300×250 ad or can create their own ad using the flash tools inside the MyAds portal.
Similar to Google and unlike Facebook (Facebook has a CPC and CPM model), advertisers will pay less if their ads are clicked a lot
Powering the service is SDC, an ad monetization company that Fox Interactive purchased last year (Hey, An Investment They Are Putting To Use!)
Advertisers will gain access to MyAd’s hypertargeting technology which helps target the 1,200 different ways they have categorized their user base.

MySpace CEO says this will be a major revenue source for them, but will it be that major?

MySpace Launches MyAds Tonight, Thinks It Will Be A Major Cash Source. Will It? | tinyCrunch