Should Facebook Buy Yahoo Answers. Here’s Why

Yahoo is shopping for a buyer for Yahoo Answers
The site commands 150m monthly uniques and 1.3b page views, a 67% increase over last year.
The problems associated with finding a buyer are all the dead links that would happen if the site we’re to change names as well as the Yahoo email tied into the membership.
If Facebook purchased them, they could use Facebook Connect for the new log-in which many Yahoo people are already a member of, as well as let users re-join in 4 steps (Facebook has one of the easiest sign-up processed online) who don’t have an account.
The answers platform could be a default Facebook App for you to ask a question to your friends specifically or to the entire Facebook population.
Facebook could use the 1.3b page views to give them an even bigger traffic boost, not to mention they could grow the business and produce revenue from it.
This would strengthen their assault to include verticals that no one thought would happen.
They can definitelly afford it.

Made tiny from: TechCrunch.com

B. Ramirez

Great call with this. I would love to use the answers platform in Facebook but stilll keep a standalone site. Would be good for FB to have other properties outside the their own walls. Try and get some FB inside if this could ever be a possibility.

Brian West

Yes They Should! I don't think they are really trying to sell it though. thats a standalone business for them that will always be useful and providing consistent traffic for not much upkeep (or revenue though)

SherwinNero

Yes, it can help get facebook out of the rutt that they are in right now. Doing this will expand their options for the future.

Jason

I wouldnt say they are in a rut, it just makes sense to branch out their investments. This would be a good fit for them.